SubZero Ice Baths has a straightforward story: we began by supplying high-quality ice baths to Australia & New Zealand's top health and fitness distributors, gaining a reputation for our durable and effective products. Our goal has always been to promote the benefits of cold therapy - improved recovery, better circulation, and mental clarity, to name a few.

Over the years, we've supported athletes, fitness centers, and health professionals, proving the value of our ice baths in both professional and wellness settings. Now, we're taking a significant step to make these benefits more accessible to everyone.

Starting in 2024, we're shifting our focus to sell directly to consumers. This move means we can offer our ice baths at more affordable prices without compromising on quality. It's about making cold therapy accessible to all, whether you're an athlete, a wellness enthusiast, or someone curious about trying ice baths for the first time.